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– What Are We Passionate About? –

Your Awesome Content Is Useless, Until…

One of the things I love most about the combination of content marketing with search engine optimization (SEO) is how they work in concert together. If customers require multiple touch-points with a brand to become […]

If Storytelling “Comes Naturally,” Why Is It So Hard?

Storytelling intrigues me. Man has loved to tell–and hear–stories from our earliest days, gathered together over a flickering fire as night falls… Even before fire was discovered. “Storytelling is one of the many things that […]

Best of #PRprochat Launched on SlideShare

Because they’re packed with so much valuable knowledge, we’re doing something new with our Twitter chats to give you a fast, easy read. We’re repurposing our favorite tweets –the smartest ones–into a short, simple “Best […]

Wire Service Fraud: Are You Seeing It, Too?

Deceptive business practices REALLY piss me off, so I’m not a happy camper today. I’m not a big believer in wire service for local news, but I’m always looking for new ways to get a […]

This Book Just Might COMPLETELY Change Your Business

Above The Noise Now Available For Purchase I deeply believe this book will help you. Why? Because so many business owners–even marketing communications and public relations professionals–are investing time and resources into online marketing that […]

Create More Content…. Without Actually Creating More

A Mini Self-Case Study I’m all about integration and, as a small business owner, making the most of assets that dip into my not-so-bottomless well of time, energy or money. I thought I’d share a […]